Wednesday, April 20, 2011

Helping America�s startups grow

(Cross-posted on the Small Business Blog)

Every business starts out small�whether with an idea or the hanging of a shingle outside an office or storefront. Even Google was once a small business, operating out of a garage in Menlo Park, Calif. We�re proud of our success, but we�re even more proud of the role we�ve played helping a lot of other businesses grow. In fact, in 2009 Google search and advertising tools generated $54 billion of economic activity in the United States.

To further help new American businesses create economic growth, today we�re announcing a commitment of up to $100 million to the Startup America Partnership�an alliance of the country's most innovative entrepreneurs, corporations, foundations and other private sector leaders�for companies to promote their business with Google advertising over the next year.

Startup America participants will be able to use Google advertising platforms like AdWords and Boost and receive a $1,000 Google match for $1,000 spent between June 1, 2011 and June 1, 2012. Our chief economist Hal Varian has calculated that businesses make an average of $2 in revenue for every $1 they spend on AdWords, so we think this commitment will be especially powerful.

If you are (or know of) an entrepreneur that�s interested in getting involved with the Startup America Partnership, you can visit its Resource Center for more information. Our goal as a participant in this national initiative is to help entrepreneurs grow amazing businesses, and we believe our commitment will help them do it.